Publishers & Distributors: How We Can Make the Distribution Channel Work Better
Description:
This panel is designed to reveal how channel marketing and support programs are supposed to function, and how to make the channel work more efficiently. We'll focus on failures (like the TSR Gold Program) and successes (like the Clan Wars Banzai Kits). The objective of this panel is for our distribution partners to learn how to access the services we provide to the channel more effectively, and for them to help us understand the unique challenges they have in implementing these programs.